Monthly Archives: April 2013

Utah Golf Marathon

We are excited to announce the Utah Golf Marathon, scheduled for June 19th, 2013. This year, Alexander’s will be sponsoring the event to raise funds for the Utah Valley University Men’s Basketball team. Golf fanatics and UVU wolverine fans will get the chance to show off their skills during the 12-hour, 54 hole event at…
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Why conserving doesn’t mean eliminating paper

Today the world celebrates “Earth Day,” and while I wholeheartedly support protecting the environment and not wasting resources, I do have a bit of a beef with all these claims about how we can conserve. Of course, I own a print and marketing company, so when I saw people encouraging others to cut back on…
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Finding the right price in a product

It has taken me a while to learn that there are questions to be asked when someone gives you a price for a product. I’d like to share an experience that illustrates a lesson I learned about pricing. Many years ago my fiancé and I were picking out wedding rings. We went to a reputable…
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The importance of customer service in a world of social media

I recently came across a blog post by Harry Rollason titled, “Customer Service Through Social Media: The game has changed.” Rollason discusses the ways in which social media and the Internet has drastically altered how companies perform customer service. Social media is not just about maintaining an online presence, or getting the word out about…
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