Monthly Archives: June 2013

A day in the life of the internet: Internet usage and statistics [Infographic]

This week, our infographic offers statistics about patterns of internet usage. The section highlighting social media is especially pertinent to marketers and businesses looking to expand their social reach. Effective social media marketing utilizes each channel strategically, and this infographic offers some compelling statistics about individual social channels. So, have a look, and connect with…
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Twitter analytics are now available to the common people

Web analytics make the online marketing world go round. The Internet’s constant production of data enables marketers to see where you’re going on their website or Facebook page and how you’re engaging their content. Google analytics has been open to those who run websites, Facebook analytics serves page admins, and Twitter analytics have traditionally served advertisers…
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52 hints to rock your direct mail campaign

Yesterday we had a successful Alexander’s Academy event that focused on direct mail. Kelly Thompson, who led the seminar, offered 52 Hints to Rock your Mail Campaign. In order to make sure our attendees play their cards right with direct mail campaigns, Kelly gave each attendee a deck of cards featuring these 52 tips. We’d…
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7 things you need to know about LinkedIn

If you don’t already have a LinkedIn profile, it’s time to sign up for one. LinkedIn is the world’s largest online professional network with roughly 200,000,000 users across the globe. I’ve heard people comment that LinkedIn doesn’t pertain to their area of business, or they aren’t familiar with how to use the online social networking…
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