Monthly Archives: July 2013

Integrating digital technology into your print marketing

The more I work with companies and clients on marketing projects, the more I realize that every marketer or business manager should embrace tactics that integrate digital technology with print. Studies show that traditional media spending is still on par with digital media spending, indicating there is still a lot of value in traditional media,…
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7 Reasons you should be using Google+

All too often marketers overlook the power of Google+. Social media marketing often zeroes-in on Facebook, Twitter, LinkedIn and Pinterest, but for some reason Google+ is treated like the black sheep of the family. It’s time to start paying attention to and utilizing the social platform. Here are 7 things you need to know about…
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7 Ways to improve your customer service

Beneath most successful businesses lies good customer service. You might be able to get by for a while with sub-par consideration of your clientele, but you won’t be able to stay afloat for long if your customers aren't happy. Companies and businesses should regularly assess how they can improve customer service, but it's important for…
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Better digital marketing with Google search [Infographic]

Whether you're using Google for digital marketing, academic research, or a random information searches, knowing how to navigate Google will help you optimize your time online. To help you out with Google, we are sharing an infographic from HackCollege.com about getting more from the popular search engine. While this infographic is geared to students looking to…
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