Monthly Archives: January 2015

Packaging your training materials like a PRO

Think back to the last big meeting, conference or seminar you attended. What do you remember? What did you take away from it? Do you have something that reminds you of the training or material covered? For us, the most memorable meetings have a clear, consistent, powerful message, and an impressive, useful deliverable that reinforces…
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15 trends in digital marketing tech in 2015

Gone are the days when businesses could afford to ignore changes in technology and stay ahead of the market. With all the dramatic changes happening in tech, companies now need to adapt and embrace to stay on the cutting edge and keep their customers’ attention piqued. 2014 was a year of advances and movements into…
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5 Print lessons to learn from the Golden Globes

So if you were like most Americans, you watched Tina Fey and Amy Poehler host the 72nd Annual Golden Globe Awards. It was so exciting to see who/what the stars were wearing or wait in anticipation for the announcement of Best Actor or Best Picture. It probably didn't cross your mind to think, "What would…
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Why your business blog needs to be funny

“A sense of humor is part of the art of leadership, of getting along with people, of getting things done.” – Dwight D. Eisenhower You’re a content creator, a personal blogger or a copy writer. You need to spice up your content. Yeah? You and what army? Just kidding, that didn’t make any sense. The…
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