How do you measure content marketing? [infographic]

Today we're sharing an infographic that breaks down methods of measuring the value of content marketing.

Our friends at BrandPoint offer three ways to measure your content marketing success:

  1. Awareness
  2. Consideration
  3. Conversion

Content marketing is projected to be one of 2014's best inbound marketing strategies, so take a minute to read through this infoposter. Measuring the success of your content marketing will give you a better idea of the value it provides your business and help you create more relevant content for your prospects and online followers.

If you need help with content marketing or any other digital marketing strategy, let us know. We're happy to help.

How do you measure content marketing [Infographic]?

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