Category Archives: Blog

Health reform and its impact on U.S. franchise owners

Next week, just two days following the election, Alexander's will host a Utah Franchise Business Network (FBN) event. The featured speaker is Rich McKeown, President and CEO of Leavitt Partners. Rich will discuss what health reform will look like post-election, the changes likely to be required of franchise business owners, and the potential costs. There…
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Top 5 digital printing myths

Digital print has come a long way, but when speaking with clients, I often find there are still some misconceptions about it. Here are the top five myths, as expressed to me, about digital printing. 5 Digital Printing Myths 1. Quality — Digital print is NOT a color copy. It is a press print. At Alexander’s…
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Custom gift boxes for FranklinCovey

We love a good challenge. Recently, one of our clients, FranklinCovey, asked us for some gift box ideas. FranklinCovey includes one of our sales and marketing consultants as member of its internal marketing team to draw upon his expertise, outside viewpoint and creativity. The photos below show what we were able to put together for…
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Alexander’s Academy

Last month marked our first Alexander’s Academy workshop: Managing and finding success with today’s digital marketing toolkit. About 45 people joined us for a 90-minute tour of today’s top social media and online marketing tools. The master class was led by Alexander’s vice president of marketing and public relations, Pete Codella. It covered topics including:…
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