Category Archives: Blog

April FBN Luncheon Social Media Slides

Pete Codella, a nationally-recognized digital public relations professional, will speak at a Franchise Business Network Luncheon. The theme of the luncheon is "Social Media: are you a guru yet?" The luncheon takes place today, April 9th at the Hale Center Theatre in West Valley, Utah. Codella travels around the nation providing workshops at conventions and…
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Plastic card printing at Alexander’s

Printing plastic cards for loyalty cards, membership cards, gift cards or fundraisers is a piece of cake at Alexander’s—a multi-channel print and marketing firm in Lindon, Utah. Clients have also used Alexander’s for plastic business card printing. A complete array of plastic card printing is available from Alexander’s. The firm offers anything from one-off prints…
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Utah Franchise Business Network Meeting to Highlight Social Media Strategies and Tools

Franchisors, franchisees and suppliers looking to integrate social media strategies and tools into their business plans can join the Utah International Franchise Association Franchise Business Network meeting’s sponsor, Alexander’s, for lunch and a social media seminar. The quarterly Franchise Business Network meetings offer franchise industry professionals valuable networking opportunities and a chance to discuss issues…
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Alexander’s prints plastic cards

Alexander's offers customizable plastic cards for any use. Whether you want to print a large batch of discount cards or have a single customized card and would like a one-off print, we can supply what you need. Common uses of these cards include loyalty cards, membership cards with bar codes, gift cards and fundraising cards. Our priority…
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WordPress Training by Pete Codella

Local businesses and bloggers interested in a WordPress training course are invited to attend the WordPress Master Class taught by Pete Codella, APR, one of the state's most distinguished digital marketing professionals. The Wordpress training will be provided by Alexander's Marketing and PR team, led by Pete Codella, vice president of marketing and public relations…
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The law of referability

Several years ago, Jeff Alexander introduced to the team here at Alexander’s what he calls “The Law of Referability.” The idea behind this law is that you are more likely to do business with people that you trust. You are also more likely to refer your friends to do business with these people. Much of…
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Improving customer service by treating people well

As a print salesman and consultant, you might think my main job is selling and consulting on print projects for my clients. Well, to a certain degree, it is. But for those of us working in the service industry, we have to ask ourselves, “How do I treat people and how do I make them…
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