We come in contact with thousands of ads on a daily basis. Bombarded with billboards or online advertisements at every corner but how many do you actually pay attention to? Unless you are in marketing or advertising the answer is, you probably don’t pay attention to many if any. So how do we as business get the average John/Jane to pay attention?

As it turns out, many people, especially the younger generation, don’t mind being advertised and marketed to, if they find the advertisements clever, entertaining or otherwise engaging. Funny videos, clever campaigns or catchy signs with a humorous message often get a second look, a click or an action from people, where others don’t.

We’ve put together some of our favorite examples of clever printed outdoor advertising that we believe make the cut to be entertaining enough for audiences to pay attention.

What is your plan? Not sure where to start? Contact us! We at Alexander’s do everything from marketing to design to wide-format printing, meaning we can create something as impressive as these to catch your audience’s attention. Let’s start collaborating on your next project.

Outdoor Advertising Criminal Hiding

Mexico Unido reminds innocent passerby that danger lurks around every corner. Source

 

Outdoor Advertising Economist Plugs

The Economist: Plugs. Source

 

Outdoor Advertising Elephant

Zoo Zurich: More space for the big ones. Source

 

Outdoor Advertising Fishing Kid

Rädda Barnen (Save the Children): The Lottery of Life, Sierra Leone vs Sweden. Source

 

Outdoor Advertising Hair Extensions

Tease Hair Salon: Take one. Source

 

Outdoor Advertising Karate

Karate Kid Illusions. Source

 

Outdoor Advertising Wood

Leica: Sharpest Details, Wood. The ad is a real photograph of the wood behind it, enlarged many times. Source

 

Outdoor Advertising Mcdonalds

McDonald’s: Billboards 200m-197m. Source

 

Outdoor Advertiting Quebec

Quebec city magic festival: Magic hat and pigeons. Source

 

Outdoor Advertising Wii

Nintendo Wii: Never play alone again. Source

Alexander's

Alexander's

Alexander's is a full-service print and fulfillment and marketing communication firm in Lindon, Utah.

3 Comments

  • Dean says:

    These examples are so cool. I always love seeing what unique ideas other marketers come up with for advertising. My favorite is the elephant. It really stood out. Thanks for sharing this great post!

  • Outdoor advertising says:

    This is the right way of usage of outdoor advertising. Today’s marketing needs to be innovative and creative to fill the expectations of people not bore them.

  • Michael Richardson says:

    waooooooooooo!!!!!

    Awesome Banners,,, Really…Innovative idea. I love big banners with sport and action theme..

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