Blog

UVU Season Pass Box

The UVU men's basketball team has begun to attract notice. Their team goes above and beyond expectations in college basketball. Now, this university is doing the same with their marketing! Utah Valley University wanted to create a special swag box for their season pass holders, and who better than Alexander's to  accomplish it? Check out…
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Amazon Prints Toy Catalog

Amazon's Holiday Toy Catalog With the turmoil Toys R Us has seen this year, Amazon is bound to be the single biggest toy supplier for the upcoming holidays. But despite their digital dominance, they are not relying only on their website this year. Amazon's first-ever catalog, "A Holiday of Play,"  recalls the former toy giant's…
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Laser-Cut Halloween Lanterns

Check out these incredible Halloween lanterns, designed by one of our own team members! Each one of them has a unique design on two sides that appropriately capture the eerie (but not too scary) side of the holiday. The end result looks incredible! Design process Our team member wanted something spooky-looking that provided light to a dark…
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5 Advantages of Creating a Marketing Calendar

Marketing calendars are essential tools for any business. They're fluid but organized, there to help you manage your campaigns through a month, a year, or even longer. Whether you use Excel, Google Spreadsheets, or another program, these turn your hours of marketing planning into a simple, coordinated resource. Here's why you should be creating an updated,…
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Tips for a Successful Black Friday Sale

With November so close, it's time to begin preparing for Black Friday! This unofficial holiday is vital to many businesses. That extra boost helps keep us all "in the black." However, it's important to do it right! Here are our tips for how to make your Black Friday successful. Online Offers While plenty of shoppers show…
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Why Physical Invitations Win Over Social Media Anytime

Social media invites are certainly convenient. With the amount of time we spend on our phones and computers every day, it's easy to send and receive these notices instantaneously. However, they don't work for everyone. Physical, printed invitations have several advantages over digital. Here's why you should be sending printed invitations for weddings, parties, and events…
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Alexander’s 2018 PrintROCKS! Awards

What's not to love about what we do? We want to share that with the rest of the printing industry and with you. Every year, we submit our pieces to various print competitions, including PrintROCKS!, part of PPI Association. PrintROCKS! showcases awesome print from companies in Alaska, Hawaii, Idaho, Montana, Oregon, Utah and Washington. This year, we…
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Printing For Halloween

How better to get into the "spirit" of Halloween than to have fun reminders of the season? Alexander's Print Advantage is kicking off this October right with themed print. Want to get in on the festivities? Here are some of the things we're creating this year that you can use for your own business! Office…
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Marketing for Halloween

Whether or not there's a telltale chill in the air, fall is coming up fast! Halloween appeals to a wide range, so now's the time to target that extensive audience with well-thought-out marketing campaigns. Here's how you can plan your marketing around the spooky celebrations in October. Giveaways Halloween is well-known for being a giveaway…
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Marketing Your Etsy Business

As of 2017, there are over 1.93 million sellers on Etsy! Are you ready to join them? It's not likely you'll gain much business if you don't enact careful marketing plans and techniques! But it will require more than just posting on social media every so often. Once you've found out who your ideal customer is and…
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