Today we’re sharing an infographic from PowerFormula.net titled, “Portrait of a LinkedIn user.” This graphic gives insight into how people are using the professional social network, and which features users find most helpful. According to a recent survey of LinkedIn users, 75.8 percent surveyed said the social networking site has helped them research people and companies, 70.6 percent reported using the tool to reconnect with past business associates and colleagues, and 45 percent said they used LinkedIn to build new networking relationships with individuals who may influence customers.
LinkedIn is a powerful social networking tool for professionals, and if you’re not using it you’re missing out on valuable networking opportunities. Whether you’re looking for a job in a specific industry, or simply wanting to connect with other professionals, creating and populating your profile with content will boost your professional networking.
For more information about using LinkedIn, click here. Have a great weekend!